The Employee Experience:
How to Attract Talent,
Retain Top Performers,
and Drive Results

Available from

Want to build a strong successful organization? Start by ignoring your customers. Really!

Instead, focus first on creating a better employee experience, or EX. Your employees interact with customers, make them smile, and carry your brand message from the warehouse to the front lines. If your employees are having a great experience, so will your customers.

In The Employee Experience, employee engagement pioneers Tracy Maylett and Matthew Wride reveal the secrets not only to attracting and retaining top talent, but to building a deeply engaged workforce—the foundation of organizational success.

Attracting talent, retaining top performers, and creating an environment in which employees choose to engage drives results. The Employee Experience shows you where truly extraordinary organizations begin…and how to build one.

About the Authors

Tracy Maylett, Ed.D, SPHR, SHRM-SCP

Tracy M. Maylett, Ed.D., SPHR, SHRM-SCP, is the CEO of DecisionWise, which for over two decades has advised organizations in more than seventy countries on employee engagement, leadership, and organization development. As a consultant, coach, and business executive, Maylett has worked with leaders across the globe in leadership and the employee engagement. His work has been published in numerous academic and business publications, including the 2017 best-selling book, ENGAGEMENT MAGIC: Five Keys for Engaging People, Leaders, and Organizations.Maylett holds a doctorate in Organization Change from Pepperdine University and an MBA from Brigham Young University, where he also teaches in BYU’s Marriott School of Business.

Matthew Wride, JD, PHR

​As DecisionWise’s President, Matthew Wride oversees the company’s operations and day-to-day activities. Matt joined DecisionWise in 2015. Prior to making the transition to business (with DecisionWise and elsewhere), Matt was a corporate attorney in Salt Lake City, Utah. Prior to practicing law, Matt was a consultant with Deloitte (formerly Deloitte & Touche) in Seattle, Washington and Salt Lake City, Utah. Matt is an adjunct professor of political science at Utah Valley University in Orem, Utah. Besides his family, his true love is skiing Utah’s Rocky Mountains. Wride received his J.D. from Willamette University College of Law, a Master’s Degree in Taxation (LL.M.) from the University of Washington, and a B.S. in Sociology from Brigham Young University.


“Employee engagement is a great goal, though it can be hard to put into practice. In this well-written book, Maylett and Wride show how to create optimal conditions for employee engagement, and they share compelling stories of organizations that get the employee experience right.”
Marshall Goldsmith, executive coach, business educator and New York Times-bestselling author, ranked the number one leadership thinker in the world by Thinkers50

“Maylett and Wride have plowed through tens of thousands of cases, figured out what actually tips the scale of engagement, and are now sharing what you can do to attract and retain top performing employees by building the right employee experience for your organization.”
Kerry Patterson, Co-Author of the New York Times bestseller, Crucial Conversations

5 Steps to Create an Amazing Employee Experience

Employees who have a fulfilling, rewarding work experience perform better, achieve more, and bring more value to the organization. The Employee Experience teaches you to leverage the full potential of your people to transform your future:

Creating a transformative employee experience is not about stock options or foosball in the break room. It’s about respecting the role your people play in representing your brand and building your business. When you give talented people the space to achieve and thrive, they’ll give your customers an experience your competitors can’t duplicate. The Employee Experience shows you where extraordinary companies start… and how to build one.